- Inclusive
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We keep our prices down to ensure we are accessible to all, plus our ActiveUS and ActiveStaff activities are available at minimal cost and for all abilities. Our annual campaigns (such as US Girls Can) are aimed at removing the barriers which prevent some people from taking part in sport.
- Diverse
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We offer a wide range of physical activity - both at the participation level and at a performance level. We also work to develop and support a diverse number of sports clubs, and react quickly to changes in the sporting industry in order to stay current.
- Professional
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All of our staff have excellent customer service skills and the appropriate training for their positions, whilst also being knowledgeable in their areas.
- Innovative
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We work creatively and collaboratively with all of our staff to problem solve and improve the service we provide. Training is available to all staff who wish to improve their skills and knowledge, particularly to the betterment of our department.
- Friendly
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We welcome and support all of our users and staff, and value their opinions and feedback. We do everything in our power to maintain a welcoming atmosphere in all our facilities, plus our group fitness classes and ActiveUs sessions foster a sense of community that contributes to our users' overall wellbeing.