Fonts

See the fonts and typefaces we use as part of the Sussex brand and find out how to get them.

Our use of typefaces

We have a primary and secondary typeface. These can be used separately or in combination.

Primary typeface

Our primary typeface, UOS Baskerville Titling, is a bespoke typeface and unique to the University of Sussex. It is a contemporary adaptation of a traditional serif typeface.

UOS Baskerville Titling is available in one weight and should be used predominantly for headings, standfirsts and pull-out text.

A visualisation of the font UOS Baskerville Titling

Using Microsoft programmes

If you’re a member of staff using Word or PowerPoint, choose the system font Georgia as a replacement for UoS Baskerville Titling in headings.

Secondary typeface

ITC Franklin Gothic Std is our secondary typeface.

It is available in weights including Heavy, Demi, Medium and Book.

A visualisation of the font ITC Franklin Gothic Std

Use:

  • Heavy as an alternative heading or display style to UOS Baskerville Titling.
  • Demi and Medium for informative text such as subheadings.
  • Book for any body copy.

Using Microsoft programmes

If you’re a member of staff using Word or PowerPoint, choose the system font Arial for body text.

Getting our brand fonts

If you’re a designer or creative supplier, contact us to join our group font licence. If you are not a designer, you should not need to install the fonts. If you feel you have a specific requirement to use the fonts, get in touch


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